COOKIE POLICY

About cookies and why we use them

At RUMI OF SWEDEN we use cookies to give you a better, smoother and more personalized experience when you visit our website. Cookies help us to:

  • Ensure that the website is functioning properly.
  • Save your settings, such as language and currency.
  • Remember products in your cart on your next visit.
  • Analyze visitor statistics and improve website functionality.
  • Show relevant marketing and customized offers

Some cookies are necessary for the website to function properly, while others are used for analytics and marketing. You always have the option to choose which cookies you want to accept.

What is a cookie?

A cookie is a small text file that is stored in your browser when you visit a website. These files can be used to identify your device and remember settings, but they do not contain any personal information that can be directly linked to you.

Cookies are often used to:

  • Identify returning visitors and customize the website according to their preferences.
  • Save information that facilitates navigation and use of the website.
  • Collect anonymous statistics to improve website performance.

There are two types of cookies:

  • Session cookies – disappear when you close your browser.
  • Permanent cookies – are saved for a certain period of time or until you delete them yourself.

What types of cookies do we use?

We use four different categories of cookies on our website:


Necessary cookies

These cookies are necessary for the website to function properly. They enable basic functions such as navigation, shopping cart and payment solutions. Without these cookies, you will not be able to use our website to its full potential.

Examples of necessary cookies:

  • Saves information about your shopping cart.
  • Make sure your login and payment methods are working.
  • Manages security settings on the website.

These cookies cannot be disabled.

Functional cookies

Functional cookies help us improve your experience by remembering your settings and choices.

Examples of functional cookies:

  • Remembers which language you prefer.
  • Customizes the website content according to your previous choices.
  • Saves products you have added to your cart between visits.

You can choose to disable functional cookies, but this may affect your user experience.

Statistical cookies

These cookies collect anonymous data about how visitors use our website. The information helps us understand visitor behavior and improve our website.

Examples of statistical cookies:

  • Tracks which pages are visited most.
  • Analyzes how long users stay on the website.
  • Helps us improve loading times and functionality.

We use tools like Google Analytics to analyze this data.

Marketing cookies

Marketing cookies are used to display relevant advertising and offers based on your behavior on our website and other pages you visit.


Examples of marketing cookies:

  • Shows personalized ads based on your browsing history.
  • Used by third-party advertisers such as Google and Facebook.
  • Tracks how you interact with ads.

If you choose to disable these cookies, you will still see advertisements, but they will not be tailored to your interests.

Third-party cookies

We work with third-party vendors for analytics, marketing, and improvement of our website. These vendors may store cookies on your device when you visit our website.

Examples of third-party services we use:

  • Google Analytics – collects anonymous statistics about website usage.
  • Facebook Pixel – used to personalize ads on Facebook.

If you want to disable third-party cookies, you can do so via your browser settings or via our cookie banner.

How to manage cookies

You have full control over which cookies we are allowed to use. When you visit our website for the first time, you can:

  • Accept all cookies.
  • Customize your preferences and choose which cookies you want to allow.

If you later want to change your settings, you can do so by:

Click on the cookie banner at the bottom of our website .

Change your browser settings – Most browsers allow you to block or delete cookies.

Clear cookies manually – Go to your browser settings and delete saved cookies.


Please note that some features of our website may be affected if you choose to disable cookies.

Changes to our cookie policy

We may update this cookie policy as necessary to reflect changes in legislation or how we use cookies. We recommend that you visit this page regularly to stay up to date with our use of cookies.


Last updated: March 2025

Contact details

If you have any questions about our cookie policy or how we handle your data, please contact us by email. support@rumiofsweden.com.

This cookie policy is also available in our Privacy Policy .